Luke Chittock
Managing director

Prior to joining LIFE, Luke’s lengthy career in the geospatial technology industry had led him to the role of Head of Mapping at a globally recognised smart mobility start-up. Among other tasks, Luke was responsible for the development of data capture methodologies for data to support last metre navigation for autonomous vehicles.

Supplementing his core skills Luke has experience of mobile naked web applications built upon open source technologies, cross platform mobile, enterprise systems, machine learning and product development.

Outside of the geospatial industry, Luke has developed a keen interest in global financial markets, blockchain, open data, geopolitics and kayaking – so he was naturally delighted to have the opportunity to join (and lead) the LIFE team, particularly at a time when awareness of blockchain and cryptocurrencies is burgeoning in the lives of everyday people.

David Pugh-Jones
Global vice president of brand

With a background and history working as a brand advertising consultant and creative strategy architect, David is consistently challenged by brands, supporting global strategic marketing initiatives. With a specific focus on the successful storytelling and evolution of cross platform content strategies, whilst also executing and evolving campaigns by analysing advertising and consumer data insights.

With over 20 years’ worth of experience, he is proud to support and advise the global advertising industry as a mentor, speaker, futurist and expert in branded marketing experiences.

His career includes: launching his own brand consultancy, working for a start-up video content marketplace, leading BuzzFeed’s European footprint as the Director of Brand Strategy and spending nearly 10 years with Microsoft as their Global Creative Strategy Director.

With his interest already piqued, in time, he plans to add Cryptocurrency to his professional career experience skillsets!

Stephen Moon
Developer and digital creative

Stephen has worked in the design industry for over 13 years, specialising in the design and development of websites and other information systems, and providing online identity and marketing advice to a broad range of clients.

A pixel-perfectionist at heart, Stephen has a keen eye for detail and impeccable design, carefully crafting logical, efficient, consistent, user-centered systems and experiences.

Stephen has joined LIFElabs to manage the design and development of our websites and internal systems, and to support the growth of our presence online.

And he occasionally bakes.

Anwar Ali
LIFE community manager

Anwar has worked in the sales and customer service industry for over 16 years, enjoying the opportunity to work with and support people from all walks of life. A keen and long-standing interest in the wonderful world of cryptocurrency led Anwar to discover and support the LIFEtoken. In turn, Anwar quickly built up a rapport with the LIFE team, and it soon became clear that he could help LIFE to grow as part of that team.

Anwar believes that LIFE will go from strength to strength with strong community support, and is committed to serving that community any way he can!

When not glued to Telegram and our social media platforms, providing detailed updates on all things LIFE, Anwar enjoys spending time with his friends and family.


Iain Stewart-Bridges

Iain is an avid proponent of emerging disruptive technology, investor and entrepreneur having been involved with blockchain and cryptocurrencies since the early days. He is involved with Proptech, Fintech, IoT and developing open source technologies to benefit the everyday user. Firmly entrenched in bringing LIFE to the masses and building a model that involves blockchain based services to change every facet of daily life.

Fully immersed in the crypto revolution and evangelising the benefits to all he meets. He is a true believer in changing the world and ensuring everyone has a chance to benefit. This belief is not driven by any pointless political ideology it is a simple fact that all should have access.

Alistair Hammond

Alistair has a love of all things new and innovative, having studied design and technology at university, he went on to teach in schools, imparting his knowledge.

He supports the vision and leads on all things ‘creative’. He has considerable senior leadership experience dealing with complex operational processes, bringing weight to LIFElabs’ operational and compliance infrastructure.

Alistair has excellent communication skills, and enjoys family days out, dog in tow and mountain biking trails across the country/Europe when time allows.

Karl Higbee

Karl has a background in sales, IT, design and website development. He has set up numerous businesses in services, marketing and has been involved in aviation simulation/VR design and production.

After working as an executive assistant in the commercial sector, he was given the opportunity to involve himself in FINTECH. He finds the versatility exciting and challenging.

Multitasking and adaptability is an attribute to his personality as he is a private pilot and enjoys travelling to different countries, immersing himself in a variety of situations and new experiences.

Jonathan Bushnell

Jonathan is an advisor to LIFElabs and is the current Chief Executive of Pure Living Homes – the first adopters of the LIFE reward scheme. Tenants who get rewarded when paying on time, length of tenure and loyalty.

A private company looking to give back to its customers is paramount and he will be assisting other landlords to adopt the coin from registered providers (social housing landlords) to private landlords across the UK and Europe.


Sam Volkering
Cryptocurrency journalist and advisor

Sam Volkering is editor and investment advisor at Port Phillip Publishing and Southbank Investment Research. He’s spent over seven years directly involved in cryptocurrency and over a decade in private investment advice. He is one of the UK and Australia’s leading accredited financial experts on cryptocurrencies and stock market investing.

When he’s not providing advice on crypto and investment to his huge subscriber base, he’s travelling the world meeting with and speaking to the world’s foremost minds in technology and cryptocurrency.

Perhaps most notably he’s the author of Crypto Revolution: Bitcoin, Cryptocurrency and the Future of Money, a book written for the everyday person to help get them involved in the opportunity he describes as “the single biggest revolution in finance since the development of ‘money’ itself…

Hema Patel
Managing director at Only Red

As a founder of Only Red Marketing, Hema’s expertise lies in maximising profits through developing sales and marketing strategies for multicultural and mainstream brands.

Passionate about helping clients to identify opportunities, build brand reputation and leading a team to provide valuable and measurable results.

With a zest for adding value to peoples lives through marketing communication – what a better alliance than being a part of LIFE’s advisory team aligning the latest FINTECH phenomenons and adding incremental value to the LIFE of everyday people.

Graham Eades
Strategic advisor

Graham has over 30 years experience at board and group Chief Executive level in the residential property sector. An advisor to LIFElabs and the chair of Pure Living Homes – the first adopters of the LIFE reward scheme.

Graham has mentored over 30 current CEOs in the Social Housing Sector and still offers support at board level across the North of England.

Julie Thompson
Digital marketing

Julie has been working in the Internet Marketing industry for more than 20 years.

With a wealth of experience across different business models, she is adept at spotting opportunities, maximising sales and minimising costs.

A perfectionist with an eye for detail, she is comfortable managing large advertising budgets, and has a proven track record in helping both large and small clients significantly improve their online presence and profitability.

A mum of four, she loves her family and the menagerie of four legged friends they have collected over the years, including everything from horses to bearded dragons!

She is passionate about helping the world benefit from LIFE.